Legal

Privacy Policy

Effective Date: June 2026

01

Introduction

Afrina Group of Companies ("Afrina", "we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit our websites, use our services, interact with our businesses, or communicate with us. This Privacy Policy applies to all divisions of Afrina Group of Companies, including Afrina Beauty, Afrina Academy, Afrina Sweets, Afmetic, and any affiliated entities operated under the Afrina brand.

02

Information we collect

We may collect and process the following information:

Personal information

  • Full name
  • Email address
  • Phone number
  • Postal address
  • Date of birth (where applicable)
  • Appointment and booking information
  • Educational enrollment information
  • Purchase and transaction records

Technical information

  • IP address
  • Browser type and version
  • Device information
  • Website usage data
  • Cookies and analytics information

Marketing information

  • Preferences for receiving promotional communications
  • Survey responses and customer feedback
03

How we use your information

We use your information to:

  • Provide products and services
  • Process bookings, purchases, and registrations
  • Manage customer accounts and inquiries
  • Improve our products, services, and website experience
  • Send service-related notifications
  • Deliver marketing communications where consent has been provided
  • Comply with legal and regulatory obligations
  • Protect our business, customers, and systems from fraud or misuse
04

Information sharing and disclosure

We do not sell, rent, or trade personal information to third parties. We may share information with:

  • Authorized employees and affiliated companies within Afrina Group
  • Service providers supporting our business operations
  • Payment processing providers
  • Professional advisors and auditors
  • Government authorities or regulators when legally required
05

Data security

We implement appropriate technical and organizational measures to safeguard personal information against unauthorized access, disclosure, alteration, or destruction. While we strive to protect your information, no electronic transmission or storage system can be guaranteed to be completely secure.

06

Data retention

Personal information is retained only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable laws and regulations.

07

Cookies and website analytics

Our websites may use cookies and similar technologies to improve user experience, analyze website performance, and enhance functionality. Users may manage cookie preferences through their browser settings. Disabling cookies may affect certain website features.

08

Your rights

Subject to applicable laws, you may have the right to:

  • Access your personal information
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Restrict or object to certain processing activities
  • Withdraw consent for marketing communications
  • Request a copy of your personal data
09

Marketing communications

We may send promotional updates, offers, and marketing communications where permitted by law or where consent has been provided. You may opt out of marketing communications at any time by following the unsubscribe instructions or contacting us directly.

10

Third-party links

Our websites may contain links to third-party websites. Afrina Group of Companies is not responsible for the privacy practices or content of external websites. Users are encouraged to review the privacy policies of any third-party websites they visit.

11

Children's privacy

Our services are not intended for children under the age required by applicable law without parental or guardian consent. We do not knowingly collect personal information from children in violation of applicable regulations.

12

Updates to this privacy policy

Afrina Group of Companies reserves the right to update this Privacy Policy at any time. Changes will become effective upon publication on our website. We encourage users to review this page periodically to remain informed about our privacy practices.

13

Contact us

For questions regarding this Privacy Policy or the handling of personal information, please contact Afrina Group of Companies at info@afrina.com or +971 4 3929885. By using our websites, products, or services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of information as described herein.